Role Overview
Stepful is a workforce platform redefining how America’s largest health systems build, train, and retain their talent. As a Senior Product Marketing Manager, you’ll own the product marketing and B2B content engine, positioning Stepful to health system and employer partners, and creating assets for the sales team to win deals.
What You Will Do
Your responsibilities will include building and refreshing GTM assets, running case study production, and owning the content calendar. You’ll also partner with Client Success to find partner outcomes worth telling and with Product and Learning to translate program details into buyer-ready language.
Why It Might Be a Fit
This role requires 6+ years of B2B marketing experience, a track record of building sales enablement assets, and experience producing customer case studies and running ABM or outbound programs. Bonus points if you’ve marketed to health systems, hospitals, or HR and workforce leaders, or have experience with HubSpot or other marketing automation and CRM tools.
Requirements
- 6+ years of B2B marketing experience
- ownership of positioning and messaging
- experience producing customer case studies
- hands-on experience running ABM or outbound programs
- excellent writing skills
- comfort with data
- ability to manage several workstreams at once
Benefits
- Meaningful Equity Stake
- Subsidized Medical, Dental, and Vision insurance plan options
- 401(k)
- FSA, HSA and commuter benefits
- Learning stipend
- Open vacation policy
- 15 days PTO annually
- 10 public holidays observed for 2026
To apply for this job please visit jobs.ashbyhq.com.
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