MarTech Specialist

Role Overview

The MarTech Specialist is a hands-on role responsible for building and improving the systems that support paid advertising performance. The role focuses on funnel development and optimisation, CRM automation, advertising integrations, conversion tracking and campaign analysis.

What You Will Do

Build and optimise Perspective quiz funnels, build CRM pipelines, implement advertising integrations and conversion tracking, work closely with the ads delivery team to improve funnel conversion, lead quality and campaign performance.

Why It Might Be a Fit

Essential experience in funnel building and optimisation, CRM automation, advertising integrations and tracking, practical AI integration, ability to test, troubleshoot and maintain reliable marketing systems.

Requirements

• Essential experience in funnel building and optimisation
• Essential experience in CRM automation
• Essential experience with advertising integrations and tracking
• Essential experience with practical AI integration
• Ability to test, troubleshoot and maintain reliable marketing systems