Influencer Marketing Manager

Role Overview

TheSoul Group is a leading creator business platform that drives viral success for creators and brands worldwide through influencer marketing. As an Influencer Marketing Manager, you will identify and evaluate relevant creators across YouTube, TikTok, and Instagram, ensuring they align with client objectives, target audiences, and campaign budgets.

What You Will Do

You will source and identify relevant influencers, evaluate creator profiles, prepare accurate shortlists, manage creator outreach, negotiate partnership terms, and coordinate the contracting process to secure high-quality collaborations.

Why It Might Be a Fit

You will work closely with campaign managers and other stakeholders to deliver accurate creator recommendations, maintain efficient workflows, and ensure that influencer partnerships are secured within agreed timelines and budgets. A strong understanding of influencer marketing, creator analytics, and industry pricing benchmarks is essential.

Requirements

• 2+ years of professional experience in influencer marketing
• Proven experience identifying, evaluating, and securing influencer partnerships across YouTube, TikTok, and Instagram
• Strong understanding of influencer analytics, including audience demographics, engagement rates, average views, audience authenticity, and brand suitability
• Good knowledge of influencer pricing models and performance benchmarks, particularly CPM and CPV
• Strong negotiation skills, with experience discussing influencer rates, campaign deliverables, usage rights, exclusivity, and payment terms
• Familiarity with influencer contracts, commercial agreements, and the documentation required to finalize brand partnerships

Benefits

• Flexible, Part-Time Engagement
• Location Freedom
• Global Network and Inspiring Projects
• Smooth Collaboration and Project Support
• Make a Global Impact