Product Marketing Coordinator

About the Role

We are looking for a Product Marketing Coordinator to support our growing business in bringing new home appliance products to market.

You will work closely with our regional HQ, sales team, retail partners, agencies and suppliers to coordinate product launches, marketing materials, promotional campaigns and retail activities. This is a hands‑on role suited to someone who enjoys working across different aspects of product and marketing.

Key Responsibilities

• Coordinate new product launches, including launch timelines, product information and marketing materials.
• Liaise with HQ to obtain product specifications, images, presentations and other marketing assets.
• Support the planning and execution of product marketing campaigns across digital, social media, retail and in‑store channels.
• Coordinate with agencies, suppliers and retail partners on marketing materials, displays and promotional activities.
• Prepare product presentations, catalogues, brochures, sales tools and other marketing materials.
• Support retail promotions, product events and product training activities.
• Conduct basic competitor and market research to identify market trends and opportunities.
• Track campaign activities and prepare marketing reports and updates.
• Assist with marketing administration, including budgets, purchase orders, invoices and project coordination.
• Provide general support to the Marketing Manager on ongoing marketing initiatives.

About You

• Diploma or Degree in Marketing, Business, Communications or a related discipline.
• 2–3 years of relevant experience in product marketing, marketing coordination, consumer electronics, home appliances, FMCG or retail.
• Experience supporting product launches or marketing campaigns is preferred.
• Strong coordination, communication and organisational skills.
• Detail‑oriented and able to manage multiple projects and deadlines.
• Proficient in Microsoft Excel and PowerPoint.
• Good command of written and spoken English.
• Mandarin is an advantage for communication with regional HQ and suppliers.
• Proactive, hands‑on and willing to learn in a growing business environment.

What We Offer

• Hands‑on exposure to product marketing, retail marketing and brand development.
• Opportunity to work with regional HQ, retail partners and industry partners.
• Exposure to the full product launch and marketing process.
• Career growth opportunities in a dynamic and expanding home appliances business.

#J-18808-Ljbffr

Tagged as: Excel, Project Management