SEO/GEO Content Manager with French or German

Role Overview

As SEO/GEO Content Manager, you will help grow the organic visibility of zooplus across European markets by creating and improving useful, relevant content that pet owners can find through traditional search engines and AI and LLM-powered search experiences.

What You Will Do

You will identify content opportunities based on search demand, user intent, and market trends, applying SEO and GEO best practices. You will own content projects end to end and collaborate with internal teams and external partners to deliver high-quality, locally relevant content.

Why It Might Be a Fit

This is an individual contributor role with responsibility for content projects and external partners, but no direct people-management responsibilities. You will work closely with SEO, Product, and Technology teams on site structure, page templates, and other technical requirements that affect content performance.

Requirements

• At least 2–3 years of hands-on SEO experience, ideally within e-commerce, an in-house SEO team, or an agency.
• Strong experience in SEO content strategy, keyword and topic research, content briefing, and on-page optimisation.
• Experience planning and delivering content projects from initial research through to publication and performance review.
• Practical experience with SEO tools such as Google Search Console, Ahrefs, and Screaming Frog, or comparable platforms.
• Experience using a content management system such as Contentful, WordPress, or a similar CMS.
• Native or bilingual proficiency at C2 level in German or French, alongside professional written and spoken English.

Benefits

• Development opportunities to shape your own career path
• Excellent training and support
• Wellbeing offers
• Subsidised transport or bike leasing
• 20% discount across all our products