Director of Product Marketing

Role Overview

The Director of Product Marketing will lead positioning, competitive intelligence, and go-to-market launches across 9fin’s product portfolio. This is a hands-on leadership role based in New York, our fastest-growing market.

What You Will Do

Own the end-to-end launch process across ten product squads, from goal-setting, positioning, marketing launch, sales enablement, and post-launch measurement. Define and maintain 9fin’s value proposition, ICP and segment-level messaging, and consistent frameworks across channels.

Why It Might Be a Fit

This role will be a great fit if you have 10 to 15+ years of B2B SaaS product marketing experience, experience leading or managing product marketers, and a proven track record creating sales enablement that drives measurable outcomes.

Requirements

• 10 to 15+ years of B2B SaaS product marketing experience
• Experience leading or managing product marketers
• Proven experience building go-to-market launch processes
• Multi-product positioning experience across different buyer segments
• Strong cross-functional partnership with product, sales, and marketing
• Strong track record creating sales enablement that drives measurable outcomes
• Strong copy skills, with proven ability to write and edit compelling messaging and product copy
• Analytical mindset, comfortable using data and call intelligence to inform strategy
• Meaningful experience using AI to change how a product marketing team works

Benefits

• Competitive Salary: $225,000 – $295,000
• 401(k) (9fin pay 3%, employee contributions are uncapped)
• Private Health Insurance, with Dental and Vision
• Paid sick leave
• Disability Insurance (New York)
• Commuter Benefit
• Time off
• 25 vacation days per year
• Local public holiday
• Hybrid working model
• Work abroad for up to 3 months a year
• 1 month paid sabbatical after 5 years of service
• Enhanced parental leave & flexible working arrangements available
• Professional learning and development budget
• AI experimentation budget of $1,000 per employee to trial AI tools
• Bi-annual team socials
• Summer and Winter company social events