Role Overview
The Digital Marketing Specialist will help build and run email, SMS, rewards, and subscribe-and-save programs to turn new customers into loyal regulars. The role requires experience in email or database marketing, automation platforms, and data-driven decision-making.
What You Will Do
The Digital Marketing Specialist will be responsible for planning automated email and SMS campaigns, building and testing campaigns, and analyzing results to improve performance. They will also help develop and manage the Rewards Program and assess its effectiveness in generating repeat business.
Why It Might Be a Fit
The ideal candidate will have experience in email or database marketing, automation platforms, and data-driven decision-making. They will be comfortable working with content, acquisition, ecommerce, and influencer teams, and will be able to turn business goals, customer insights, and competitor research into a practical email marketing calendar.
Requirements
- at least 3 years in email or database marketing
- experience with automation platforms like Braze, Klaviyo, Salesforce Marketing Cloud, or similar tools
- university degree in business or e-commerce
- experience in health or supplements is an asset
Benefits
- A generous healthcare package
- Monthly team events and activities
- Flexible Stat Holidays with the option to bank days for later use
- Weekly team lunches
- Casual dress code
- Incredible dog-friendly, Yaletown office one block from SkyTrain
To apply for this job please visit jobs.workable.com.
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