Digital Marketing Specialist

On Site Full TimeCedar Rapids, Iowa, United StatesAltorfer Cat

Role Overview

The Digital Marketing Specialist develops and executes digital marketing strategies that support lead generation, customer engagement, and brand awareness across Altorfer’s business divisions.

What You Will Do

Manage digital advertising, email marketing, website content, marketing automation, social media, and search engine optimization initiatives.

Why It Might Be a Fit

Success in this role requires a blend of creativity, analytical thinking, project management, and strong collaboration across teams.

Requirements

  • 3-5 years of experience in developing and implementing digital marketing strategies
  • Strong proficiency in Google Analytics and Google Ads
  • Strong knowledge and experience of all different digital marketing channels, online marketing tools and best practices
  • Proven record of successful budget management and management of advertising channels to meet target KPIs thresholds necessary for the businesses’ success
  • Critical thinker and problem-solver
  • Strong analytical skills
  • Experience in agency relationships and management
  • Highly creative yet process-driven and relies on data to make decisions
  • Strong project management skills and experience working in a deadline driven work environment
  • Proven experience evaluating and negotiating media placements
  • Team player
  • Maintain HIPAA confidentiality
  • Positive attitude and desire to work as a team player, yet also able to work independently and with limited supervision at times
  • Must be team oriented and willing to adapt to change.
  • Must have a valid driver’s license (Motor Vehicle Report will be performed on final candidate)

Benefits

  • Competitive pay
  • Excellent benefits
  • Remarkable team of people to work with

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To apply for this job please visit careers-altorfer.icims.com.


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