Digital Marketing Specialist

Role Overview

The Digital Marketing Specialist will play a pivotal role in accelerating growth by transforming brand awareness into a predictable engine for revenue and market expansion. The position will be responsible for planning, implementing, and managing the company’s overall search engine optimization (SEO) and pay-per-click (PPC) strategy.

What You Will Do

The Digital Marketing Specialist will develop and execute AMAROK’s organic and paid search strategies across SEO, SEM, AEO, and GEO to drive measurable results. They will also build and optimize website content and technical SEO to improve search visibility and ROI maximization.

Why It Might Be a Fit

The ideal candidate will have 3-5 years of experience on search engine marketing (SEM) campaigns and SEO, and will be proficient with Google Analytics, Google Ads, Microsoft Advertising, Excel or Google Sheets, and other performance marketing tools.

Requirements

• 3-5 years of experience on search engine marketing (SEM) campaigns and SEO
• Proficient with hands on experience working in Google Analytics, Google Ads, Microsoft Advertising, Excel or Google Sheets, and other performance marketing tools
• Experience with Facebook Ads, LinkedIn, or other paid social and display networks
• Hands-on experience using AI advertising tools for automated bidding, audience targeting, and creative testing.
• Solid understanding of conversion tracking, multi-touch attribution, landing page optimization, and ROI measurement.

Benefits

• Health Benefits (Medical, Dental & Vision)
• Matching 401K retirement plan
• FSA & HSA Account
• Tuition Reimbursement Program
• Short & Long-term disability
• Life Insurance
• Career advancement
• Generous PTO

Tagged as: Attribution Modeling, Excel, Google Analytics