Senior Product Marketing Manager, Signals and Identity

Role Overview

The Product Marketing Manager for Amazon Ads plays a dual-focused role in driving both product strategy and go-to-market execution, combining deep customer insights with strategic marketing expertise to ensure Amazon Ads builds and markets products that meet customer needs and achieve strong market adoption.

What You Will Do

Conduct comprehensive market research, customer interviews, analyst inquiries, and competitive analysis to identify market opportunities and inform product direction; Develop and execute year-long marketing strategies to drive awareness and adoption across the product portfolio; Create compelling marketing collateral, including sales materials, case studies, blog posts, product videos, and web content.

Why It Might Be a Fit

Experience using data and metrics to drive improvements; Experience communicating results to senior leadership; Experience building, executing and scaling cross-functional marketing programs; Experience leading go-to-market for consumer software or hardware product launches.

Requirements

• 8+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience communicating results to senior leadership
• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches
• Experience in marketing or marketing research
• Experience communicating complex ideas to technical and non-technical audiences

Benefits

• health insurance (medical, dental, vision, prescription)
• Basic Life & AD&D insurance
• EAP
• Mental Health Support
• Medical Advice Line
• Flexible Spending Accounts
• Adoption and Surrogacy Reimbursement coverage
• 401(k) matching
• paid time off
• parental leave