Brand Manager

Role Overview

As a Brand Manager, you will ensure the growth of your portfolio brands through global marketing campaigns, new item development, and life cycle tracking. You will collaborate with Game Line Managers to increase international game performance.

What You Will Do

Your tasks will include creating brand identities, developing marketing plans, analyzing markets, and building long-term visions. You will also participate in editorial plan creation, manage budgets, and analyze brand life cycles.

Why It Might Be a Fit

You will be responsible for developing and managing marketing budgets, partnerships, and campaigns. You must have experience in brand strategy management, marketing, and partnership development. A real appetite for the board game sector is essential.

Requirements

• Degree in marketing (Bac+3/+5)
• At least 3 years of experience in brand strategy management internationally
• Experience in autonomous marketing budget management with clear responsibility for ROI and performance
• Experience in developing and managing partnerships with ambassadors, talents, promotion contracts, or licenses
• Master of English written and spoken
• Ability to convince interlocutors, internal and external
• Solid skills in narration and direction of campaigns on physical and digital channels
• Mastery of license management
• Appetite for the board game sector
• Experience in marketing in the game domain (plus)
• Master of Office suite (Word, Excel, PowerPoint)
• Sociable, positive spirit, and ability to work in a team

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