Senior Product Marketing Manager

Role Overview

The Senior Manager, Product Marketing will own the positioning, messaging, and value proposition for every product in the AutoVitals suite, and define who we sell to by revenue band, location count, and role. This role will partner with Product and Sales to translate the roadmap into market-facing language, and own the go-to-market plan for every launch.

What You Will Do

Responsibilities include owning positioning, messaging, and value proposition for every product, defining who we sell to, partnering with Product and Sales, and owning the go-to-market plan for every launch.

Why It Might Be a Fit

The ideal candidate will have 6+ years of experience in product marketing at a B2B SaaS or technology company, and a track record of owning product launches end to end.

Requirements

• 6+ years of experience in product marketing at a B2B SaaS or technology company
• Experience conducting market discovery through customer, prospect, and win and loss interviews
• Experience managing or developing product marketers and building the process, standards, and playbooks a function runs on
• Track record owning product launches end to end, from positioning through sales readiness and results
• Strong writer and clear communicator who can take a technical product and say plainly what it does and who it is for
• Experience building competitive intelligence from scratch, including research, battlecards, and win and loss analysis
• Experience segmenting a market and building differentiated messaging by segment and by buyer role
• Data-literate, able to connect messaging and launch work to pipeline and bookings
• Comfortable building from scratch in a fast-moving environment where not everything is defined yet

Benefits

• Medical/Dental/Vision
• Flexible Spending Account
• 401K Match
• Flexible PTO