Product Marketing Manager II, GTM Operations

Role Overview

As a Product Marketing Manager II, GTM Operations, you will own the planning and execution behind the horizontal go-to-market, serving as the operational backbone that keeps launches on track, enablement current, research sharp, and reporting visible across the GTM organization.

What You Will Do

You will develop and maintain standardized launch playbooks and intake workflows, conduct TAM, SAM, and SOM research, and provide sales teams with current, accessible, and field-tested tools, training, and materials.

Why It Might Be a Fit

This is a high impact, high visibility role for someone who thrives in ambiguity, takes ownership without being asked, and is motivated by building scalable programs that drive measurable partner and buyer growth.

Requirements

• Bachelor’s degree in business, marketing, or related field
• 3+ years in product marketing or partner and channel marketing, preferably within Fintech, SaaS, or a high-growth technology environment
• Experience with AP automation or financial software is a plus
• Research and analytical skills
• Comfortable conducting TAM, SAM, and SOM research, synthesizing competitive intelligence, and translating data and market insights into clear and actionable recommendations
• Strong storyteller and communicator who can simplify complex topics, tailor messaging to diverse B2B audiences, and produce clear and concise written deliverables
• Self-starter with proven ability to plan, lead, and deliver multifaceted projects independently
• Highly organized self-starter with a proven ability to build, manage, and scale programs and processes across multiple concurrent workstreams without losing attention to detail or delivery quality
• Team-oriented professional with a passion for partnering across functions and helping others succeed

Benefits

• 18 days PTO
• 11 Holidays (8 company recognized & 3 floating holidays)
• 16 hours per year of paid Volunteer Time Off (VTO)
• Competitive Healthcare
• High Deductible Heath Plan Option that has $0 monthly premium for teammate-only coverage
• 100% AvidXchange paid Dental Base Plan Coverage
• 100% AvidXchange paid Life Insurance
• 100% AvidXchange paid Long-Term Disability
• 100% AvidXchange paid Short-Term Disability
• Employee Assistance Program (EAP) – Provides counseling services, legal and financial consultations and health advocacy for Teammates and their eligible dependents
• Onsite Health Clinic with Atrium Health – available to Teammates and their eligible dependents
• 401(k) Match: 100% match on the first 3% of your salary, plus 50% match on the next 2%
• Parental Leave: 8 weeks 100% paid by AvidXchange
• Discounts on Pet, Home, and Auto insurance
• WeeCare Childcare Service: helps teammates find affordable daycare, childcare, and tutors 40% less expensive than traditional daycare centers
• Perks at Work: free discount program that provides teammates the opportunity to save on items from electronics, movie tickets, car buying, vacations, and more
• Onsite gym fitness center, yoga studio, and basketball court
• Tuition Reimbursement up to the federal maximum of $5,250
• Hybrid Workplace Flexibility
• Free parking