Marketing Operations Manager

Role Overview

Build Marketing Operations from the ground up, owning systems and processes that turn marketing activity into qualified pipeline. Define and score ideal customer, structure ICP and segmentation logic, build lead scoring models, and design nurture, routing, recycling, and disqualification workflows.

What You Will Do

Own end-to-end attribution tracking, run operational backbone of events motion, keep CRM and marketing automation stack clean, connected, and trustworthy. Shape marketing operations function by codifying playbooks, instrumenting funnel, and building reporting.

Why It Might Be a Fit

4+ years in marketing operations, revenue operations, or demand generation at a B2B software company. Hands-on experience with CRM and marketing automation platforms, proven track record building lead scoring models, ICP/segmentation frameworks, and lead lifecycle processes.

Requirements

• 4+ years in marketing operations, revenue operations, or demand generation at a B2B software company
• Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce) and the integrations between them
• Proven track record building lead scoring models, ICP/segmentation frameworks, and lead lifecycle processes (nurture, MQL/SQL handoff, disqualification)
• Strong command of multi-touch attribution and funnel reporting—able to connect marketing activity to pipeline and revenue
• Bachelor’s degree or equivalent practical experience
• Ability to work in office in Manhattan 5 days per week

Benefits

• Premium Medical, Dental, and Vision coverage
• Life Insurance
• 6 coaching & 6 therapy sessions through Spring Health
• Unlimited PTO + 12 paid company holidays
• Daily meal stipends
• Fully stocked kitchen
• $300 toward your custom desk setup
• Pre-tax commuter benefits
• 401(k) retirement plan
• Monthly office activities
• Frequent optional team happy hours
• Parental Leave