Product Marketing Manager – Digital Advertising Platform

Role Overview

Support product marketing for a digital advertising platform, with an initial focus on advertiser diagnostics, reporting, planning, measurement, and insights. Partner closely with Product Management and cross-functional stakeholders to translate complex advertising products and capabilities into clear customer value.

What You Will Do

Gather and synthesize advertiser, market, and competitive insights to identify customer needs, product opportunities, and potential adoption barriers. Develop clear positioning, value propositions, messaging, and proof points for advertising products and capabilities.

Why It Might Be a Fit

Demonstrated experience with both inbound and outbound product marketing, ability to translate complex technical product capabilities into clear customer-facing value propositions and messaging, and strong written and verbal communication skills.

Requirements

• 5+ years of product marketing and/or go-to-market strategy experience
• 3+ years of digital advertising or ad tech experience
• 3+ years of customer and market insights experience
• Demonstrated experience with both inbound and outbound product marketing
• Ability to translate complex technical product capabilities into clear customer-facing value propositions and messaging
• Strong written and verbal communication skills
• Experience creating customer-facing, internal, sales, or enablement materials
• Ability to collaborate effectively with Product Management and cross-functional stakeholders
• Ability to operate independently and manage multiple priorities in a fast-moving environment

Benefits

• Medical, dental, and vision coverage
• Flexible Spending Account (FSA)
• 401(k) retirement plan
• Competitive paid time off
• Parental leave
• Professional growth and development opportunities