Role Overview
As a Regional Marketing Manager at Bristol Myers Squibb, you will leverage competitive analyses to identify market trends, customer needs, and opportunities for differentiation. You will plan in-depth market intelligence analysis to support business growth requirements and new opportunities development. You will also monitor and analyze product performance and make recommendations for improvements or changes.
What You Will Do
Key responsibilities include ensuring alignment of product marketing activities with corporate branding and messaging guidelines, helping manage commercial strategy for dedicated products’ brand planning process, and executing marketing activities associated with brand plans. You will also support sales teams with sales tools and messaging support.
Why It Might Be a Fit
We hire for skills and capabilities, not just credentials. If this role excites you, but doesn’t perfectly match your resume, we encourage you to apply anyway.
Requirements
- Leverages competitive analyses to identify market trends, customer needs and opportunities for differentiation
- Plans in-depth market intelligence analysis to support business growth requirements and new opportunities development
- Monitors and analyzes product performance and makes recommendations for improvements or changes
- Ensures alignment of product marketing activities with corporate branding and messaging guidelines
- Helps manage commercial strategy for dedicated products’ brand planning process and executes marketing activities associated with brand plans
- Supports sales teams with sales tools and messaging support
Benefits
- comprehensive benefits
- inclusion
- wellbeing
- flexibility
To apply for this job please visit bristolmyerssquibb.wd5.myworkdayjobs.com.

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