Senior Product Marketing Manager – Subscription Growth

Role Overview

This role sits on the myQ Residential Services Marketing team and owns cohort activation orchestration for subscription growth. The person decides what to say, on which surface, in what sequence, and what to test across in-app, email, and CRM, push, paid, and web. They also serve as the direct marketing counterpart to Product for software and AI feature releases.

What You Will Do

The responsibilities include owning subscription demand outside the app, reaching hardware owners who are not subscribers and are not active users, across paid, email, web, and partner surfaces. The person will also plan subscription go-to-market across the customer lifecycle, from free trial through upgrade and retention.

Why It Might Be a Fit

The ideal candidate will have 7+ years of experience in product marketing, subscription growth, or growth marketing, with demonstrated PMM chops, and experience owning a cross-functional activation plan that multiple execution teams delivered against without direct reporting authority.

Requirements

• Bachelor’s Degree
• 7+ years in product marketing, subscription growth, or growth marketing (consumer preferred)
• Demonstrated PMM chops: positioning, messaging, audience activation, and go-to-market for software or feature releases that measurably improved attach, conversion, or upgrade rate
• Experience owning a cross-functional activation plan that multiple execution teams delivered against without direct reporting authority
• Experience running paid media tests in partnership with a central media team or agency, and building the case that earned incremental investment
• Experience designing and leading an experimentation agenda, scrappy enough to launch a lean test and disciplined enough to scale a validated winner to enterprise rollout

Benefits

• Comprehensive benefits package
• 401k contribution
• Short-term incentive plan