Fintech Product Marketing (Contract)

Role Overview

The fintech business of Coupang is reimagining financial services for both our consumers and sellers, so they can do more with their money. Coupang Pay focuses on delivering innovative payment and financial services solutions to everyone who uses the Coupang app. We develop solutions with our latest tech innovations to serve the growing needs of Coupang’s customers in Korea and Taiwan.

What You Will Do

Build and manage full-funnel marketing strategies across various channels for Coupang Wow Card PLCC and Coupang Gift Card products. Take full ownership of 0-to-1 marketing initiatives—from market and competitor insights and go-to-market strategy to campaign execution and post-launch performance analysis—in a lean, agile environment.

Why It Might Be a Fit

We are seeking a highly motivated leader who can help define go-to-market, marketing, and product strategies to accelerate both new and existing consumer financing solutions, based on a deep understanding of the market, competitors, and customer insights.

Requirements

• 10+ years of experience as a Product Marketer in an IT company or related field
• Proven inbound/outbound marketing experience driving new customer acquisition, engagement, and retention as a Product Marketer
• Deep expertise in consumer financing with strong knowledge of market trends, competitors, and customer insights
• Experience managing projects and working cross-functionally to develop and execute product marketing initiatives
• Excellent storytelling and communication skills
• Self-motivated and proactive in driving work forward
• Business-level English communication skills

Benefits

• Dental insurance
• Vision insurance
• 12 weeks of probation period
• Paid holidays