Senior Demand Generation Manager

Role Overview

Lead demand generation initiatives, translate marketing objectives into campaigns, and develop strategies to reach key audiences at all stages of the funnel/lifecycle.

What You Will Do

Manage marketing automation, email marketing, and nurture programs, build quarterly plans, and track performance against them.

Why It Might Be a Fit

Push the marketing function forward by leveraging sophisticated tools, automation, and AI in processes and campaign delivery, and improve conversion across the journey.

Requirements

• 5 – 7+ years in B2B marketing, ideally in demand generation or something similar
• Hands-on experience with HubSpot, familiarity with data enrichment, automation, measurement, project management, and design tools used in the marketing function
• Comfort with (and excitement about) data—ability to use data to tell a story and guide prioritization and decision-making
• A clear sense of how funnel metrics tie back to pipeline and revenue
• A knack for getting people on board without needing a title to do it
• A bias toward action and a healthy 80/20 mindset
• No ego, and a genuine love of working as a team

Benefits

• Annual salary range: $110,000 – $120,000
• Health coverage and other health & wellness benefits via BCBS
• Vision care, dental coverage (Delta Dental)
• Paid paternity & maternity leave
• Life & disability insurance
• 401(k) matching
• PTO
• 14 paid holidays
• Positive team culture
• Company laptop, full tech stack, tools, and other resources provided by demandDrive