Senior B2B Content Strategist – Demand Generation

Role Overview

As a Senior B2B Content Strategist, you will combine strategic B2B content marketing with performance and growth, developing a B2B content strategy that reaches relevant target audiences, generates demand, and measurably contributes to pipeline and revenue growth.

What You Will Do

You will develop and own our B2B content strategy across the customer journey, creating content and campaigns with a clear focus on demand generation, lead development, and pipeline impact.

Why It Might Be a Fit

You will analyze content performance based on relevant KPIs and continuously optimize it using data, testing, and customer insights.

Requirements

• Senior B2B Content Strategist
• Demand Generation
• B2B content strategy
• Content creation
• Campaign development
• Content performance analysis
• Data analysis
• Testing
• Customer insights

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Retirement plan
• Paid time off
• Holidays
• Wellness program