Head of Product Marketing

Role Overview

Ethena is a compliance training platform that customizes itself to companies. The Head of Product Marketing will be the vital bridge between the Product team and the rest of the world, positioning the company’s products and launches to compliance, HR, and legal leaders.

What You Will Do

The Head of Product Marketing will own positioning, messaging, and packaging, define the ICP and value props, master pricing and packaging, and tell the ‘why’ behind product releases. They will also be on the frontlines with buyers, help drive exceptional sales calls, and partner on customer-facing marketing initiatives.

Why It Might Be a Fit

The ideal candidate will be an exceptional communicator, customer-obsessed, and experienced in marketing to non-technical buyers. They will have a proven SaaS product marketing background, an AI-forward mindset, and a scrappy, high-velocity execution style.

Requirements

• Exceptional, concise communicator
• Customer-obsessed
• Experience marketing to non-technical buyers
• Proven SaaS product marketing background
• AI-forward mindset & ‘vibe coding’ aptitude
• Scrappy, high-velocity execution
• Sense of humor & curiosity

Benefits

• Unlimited PTO
• Salary, other compensation, and benefits information accurate as of the date of this posting