Director of Brand Partnerships & Digital Marketing

Role Overview

The Director of Brand Partnerships & Digital Marketing is a senior partner on Hollywood Branded’s biggest client relationships and the leader of our influencer and digital marketing work. You will help steer multi-channel campaigns that combine influencer marketing, entertainment partnerships, co-promotional and licensing partnerships, celebrity and influencer campaigns, branded content and PR.

What You Will Do

You will help price campaigns based on how clients will measure the final results, scope paid media plans and direct media partners rather than waiting on them for the plan, and review decks and proposals built by the team and catch what is missing before they go out.

Why It Might Be a Fit

You are sharp, creative and comfortable with numbers. You prepare for the hard conversation instead of hoping it goes away. You have done the work yourself, so you know what good looks like and can teach it.

Requirements

• 7+ years in brand partnerships, influencer or digital marketing (Director level); 5+ years for Associate Director
• Hands-on influencer experience
• Experience across influencer tiers, from nano to celebrity, and comfort working with talent agencies and managers
• Strong command of campaign metrics: impressions, engagement rate, CPM, ROAS and client KPIs
• Experience building or directing paid media plans for digital and influencer campaigns
• Client-facing experience with demanding brands, including leading tough conversations and presenting to senior marketers
• Experience managing and developing a team
• Agency experience, or brand-side experience across multiple brands and categories
• Willingness to work in office and be available for client calls during business hours
• Bachelor’s degree in Marketing, Communications or related field

Benefits

• Hybrid office schedule
• Flexible PTO
• Insurance – Medical, Dental, & Vision
• 401(k)
• Monthly phone, internet, and streaming stipend
• Yearly profit-sharing bonus
• Annual team retreat to fun destinations
• Fully stocked office kitchen
• Career development opportunities & educational support