Director, Growth Products

Role Overview

The Director of Growth Products will lead the development and optimization of products, systems, and capabilities that power customer acquisition. This role will own a portfolio of internal and customer-facing products, leveraging proprietary products to improve conversion rates and lead quality.

What You Will Do

The Director will identify opportunities, prioritize investments, and work closely with Engineering, Marketing, Revenue Operations, and Partnerships teams to bring ideas from concept to execution. Key responsibilities include owning performance and expansion of products, identifying revenue growth opportunities, and partnering with Engineering and Marketing to deploy and modify products.

Why It Might Be a Fit

This role requires strong analytical skills and product management expertise to drive performance on a strategic initiative. The ideal candidate will have experience in digital acquisition channels or eCommerce, a demonstrated track record of building and deploying products, and strong business judgment and commercial mindset.

Requirements

• 6-10+ years of experience in digital acquisition channels or eCommerce
• Cart optimization experience is a plus
• Demonstrated track record of building and/or deploying products or capabilities that drove measurable business outcomes
• Strong product instincts with the ability to identify opportunities, prioritize investments, and balance short-term wins with long-term strategic value
• Experience owning products from concept through launch, partnering closely with Engineering, Analytics, and Business teams
• Experience designing and executing experiments, A/B tests, or iterative product improvements
• Strong understanding of customer acquisition funnels, digital consumer behavior, and performance-driven business models
• Exceptional structured problem-solving and business judgment
• Ability to translate ambiguous business challenges into structured product opportunities, clear roadmaps, and executable plans
• Comfortable using data to make decisions, validate hypotheses, and measure impact
• Strong business judgment and commercial mindset
• AI-native mindset — comfortable leveraging emerging technologies to improve products, accelerate execution, and create competitive advantages
• High ownership, low ego, and a bias toward action

Benefits

• Competitive base salary based on experience
• Comprehensive benefits package, including health, medical, and vision insurance
• 401(k) match
• Short-term disability coverage
• Cell phone reimbursement
• Flexible time off
• Bi-annual $500 Relax & Recharge bonus
• Learning and development stipend
• Charity Match program

Tagged as: Data Analysis