Senior Director, Product Marketing & Content

Role Overview

Impiricus is looking for a Senior Director of Product Marketing & Content to own how they bring their story and products to market. The role requires a product storyteller, strategic thinker, exceptional writer, and creative marketer who can take complex AI technology and make it clear, compelling, differentiated, and impossible to ignore.

What You Will Do

Develop product positioning, messaging, and storytelling, create launches and go-to-market strategies, own content strategy and creation, and partner with sales and design teams to create sharp, persuasive materials.

Why It Might Be a Fit

The ideal candidate has 7+ years of experience in product marketing, content marketing, or related roles, including experience leading product marketing or an integrated product and content marketing function at a technology company.

Requirements

• 7+ years of experience in product marketing, content marketing, or related roles
• Experience leading product marketing or an integrated product and content marketing function at a technology company
• Experience in AI, enterprise SaaS, healthcare technology, or another technically complex category
• Exceptional communication and writing skills
• Ability to take complex technology and make it simple without making it simplistic
• Fluency in a sophisticated platform to confidently demonstrate it yourself
• Ability to challenge predictable B2B marketing and bring forward ideas that have not been tried before
• Strong point of view about what great work looks like
• Ability to operate in a fast-growing environment where the category, technology, and story are evolving quickly

Benefits

• Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
• HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)
• Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance
• Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way
• Parental Leave: Paid parental leave to spend time with your newborn, adopted, or foster child (available after 6 months)
• Your Work, Your Way: If you’re close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option
• 401(k): Save for your future with tax advantages (and company match!)