Head of Marketing

Role Overview

Our client, an international B2C iGaming operator, is seeking an experienced and commercially driven Head of Marketing to lead its overall marketing strategy and operations for the Brazilian market.

What You Will Do

Develop, lead, and execute the overall marketing strategy for the Brazilian market, ensuring alignment with the company’s commercial objectives.

Why It Might Be a Fit

The successful candidate will take full ownership of all marketing verticals, including performance marketing, brand marketing, sponsorships, affiliate marketing, CRM, digital acquisition, partnerships, and offline marketing initiatives.

Requirements

• Extensive experience in senior marketing leadership positions within the B2C iGaming industry
• Proven experience in the Brazilian B2C iGaming market is essential
• Strong expertise across performance marketing, brand marketing, sponsorships, affiliate marketing, CRM, and digital acquisition
• Proven experience developing and executing large-scale, multichannel marketing strategies
• Experience negotiating and managing major sponsorship agreements, brand partnerships, and commercial collaborations
• Strong understanding of the Brazilian iGaming landscape, including local consumer behaviour, competitive dynamics, and regulatory requirements
• Demonstrated success in managing significant marketing budgets and delivering measurable business growth
• Excellent analytical and commercial skills, with a strong understanding of marketing performance metrics and profitability
• Proven leadership experience managing multidisciplinary marketing teams and external partners
• Ability to combine strategic leadership with a hands-on, results-oriented approach
• Excellent communication, negotiation, and stakeholder management skills