GTM Systems & Automation Manager

About Lucid Software

Lucid Software is the leader in visual collaboration and work acceleration, helping teams see and build the future by turning ideas into reality. Our products include the Visual Collaboration Suite (Lucidchart and Lucidspark) and airfocus. We hold true to our core values: innovation in everything we do, passion & excellence in every area, individual empowerment, initiative and ownership, and teamwork over ego. At Lucid, we value diverse perspectives and are dedicated to creating an environment and culture that is respectful and inclusive for everyone. Lucid is a hybrid workplace.

Since the company’s founding, Lucid Software has received numerous global and regional recognitions for its products, business, and workplace culture. These include being listed to the Forbes Cloud 100, Fast Company Most Innovative Companies, Fortune Best Workplaces in Technology, and PEOPLE’s Companies that Care. Lucid’s solutions are used by more than 100 million users across the globe, making Lucid the most used visual collaboration platform by the Fortune 500.

Role Overview

Lucid has an exciting opportunity for a talented individual to join our Revenue Technology & Operations function. The Revenue Technology & Operations team drives key technology initiatives across the revenue lifecycle, from lead to opportunity to closed won. We’re looking for a GTM Systems & Automation Manager who can help us accelerate field productivity by optimizing our GTM technology stack and AI/automation capabilities for workflow efficiency and effectiveness.

Responsibilities

• Design and implement scalable automation and AI-powered workflows that improve field productivity, identifying workflow bottlenecks and delivering technical solutions that address core execution challenges
• Orchestrate multi-step data enrichment and transformation workflows using platforms such as Clay, Workato, APIs, and adjacent orchestration tooling to activate data and context across systems for field use, reducing reliance on fragmented point solutions
• Evaluate, implement, and optimize GTM technologies, including AI and emerging tools, providing thought leadership on our organizational framework for “build vs. buy” solutions
• Own the architecture and scaling of field workflow automation across the GTM technology stack
• Work directly with frontline Sales and Customer Success teams, in close coordination with Revenue Enablement and leadership, to drive adoption of our GTM tools and workflows – identify training needs, build how-to resources, and reinforce best practices
• Partner cross-functionally with Business Systems, GTM Strategy & Operations, Analytics, Enablement, Product Marketing, and other stakeholders to define scalable processes, maintain documentation, ensure system alignment, and uphold data governance and privacy standards

Requirements

• 5+ years of experience designing and implementing automated GTM systems, including data enrichment, transformation, lifecycle automation, and cross-platform integrations across marketing and sales technologies
• Technical knowledge and experience with these types of platforms:
  • CRM (Salesforce, Hubspot)
  • AI and workflow automation (Workato, Hightouch, Zapier, Clay, Claude, Gemini)
  • Sales engagement (Salesloft, Gong, Outreach)
  • Enrichment (Clay, ZoomInfo, Apollo)
• Hands-on experience supporting and scaling outbound GTM campaigns, including list building, enrichment, segmentation, routing, and activation across sales and marketing systems
• Proven team player and collaborator with the ability to work effectively with both technical and non-technical partners
• Strong written and verbal communication skills, organization, and attention to detail
• Comfortable working in a fast-paced, dynamic environment
• Natural problem solver and a quick learner with a builder mindset

Preferred Qualifications

• Experience working at a product-led company or marketing operations/revenue technology agency
• Experience in the field (quota-carrying roles) or working directly with field roles