Lead Marketing Communications

On Site Full TimeDallas, Texas, United StatesMaryland Office of the Attorney General

Role Overview

We are seeking a strategic, results-oriented Local Market Media Lead to translate individual market needs into actionable, market-specific media plans that drive business performance.

What You Will Do

Develop actionable, market-specific media plans aligned with local business needs and performance goals. Use performance data, market insights, and competitive intelligence to identify opportunities, close performance gaps, and continuously improve results.

Why It Might Be a Fit

This is an opportunity for an experienced media strategist to move beyond executing campaigns and directly influence how local market opportunities are identified, prioritized, and activated.

Requirements

  • Minimum of five years of media agency experience
  • Experience translating business objectives, audience insights, and market dynamics into effective, measurable media strategies and plans
  • Proven ability to operate effectively within a highly matrixed organization
  • Strong analytical capabilities
  • Deep understanding of local media nuances
  • Knowledge of competitive intelligence, media optimization, and measurement approaches
  • Exceptional communication, problem-solving, relationship-building, and stakeholder-management skills

Benefits

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Adoption Reimbursement
  • Disability Benefits
  • Life and Accidental Death Insurance
  • Supplemental benefit programs
  • Employee Assistance Programs
  • Extensive employee wellness programs
  • Employee discounts

To apply for this job please visit att.wd1.myworkdayjobs.com.

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