Senior Product Marketing Manager, AI Apps & Agents Ecosystem Growth

Role Overview

You will join Microsoft’s Software Development Company (SDC) Marketing team to help build the future of AI. As a Senior Product Marketing Manager, you will build and drive growth strategy for Microsoft’s AI applications and agents ecosystem, creating scalable go-to-market motions that accelerate builder recruitment, AI platform adoption, Marketplace participation, commercialization, and business growth.

What You Will Do

You will build the widest selection of AI applications and agents on Microsoft Marketplace, engage AI-native companies, ISVs, software companies, founders, agent builders, and AI innovation leaders through creative, modern, digital-first marketing programs, define and execute strategic go-to-market motions, drive adoption of Microsoft’s AI technologies, and accelerate builders from engagement to build, publish, transact, and grow.

Why It Might Be a Fit

Success in this role will be measured by growth in AI builder engagement, AI application and agent supply, Marketplace participation, and commercialization outcomes across Microsoft’s AI ecosystem. You will identify emerging market opportunities, builder trends, and ecosystem gaps to influence strategy, expand Microsoft’s AI ecosystem, and accelerate business growth.

Requirements

• Master’s Degree in Marketing, Computer Science, Business or related field
• 3+ years experience in Product Marketing, Growth Marketing, Developer Marketing, Partner Marketing, Ecosystem Marketing, or related technology marketing roles
• Experience driving adoption of AI solutions, cloud services, SaaS products, developer ecosystems, software platforms, or emerging technologies
• Demonstrated hands-on experience designing and executing creative, modern marketing programs that successfully engage technical builders, developers, startups, AI innovators, ISVs, or software companies
• Success leveraging communities, creators, influencers, social channels, events, partnerships, and digital-first marketing approaches to drive measurable engagement and adoption outcomes
• Experience building and executing marketing programs that deliver measurable business outcomes
• Cross-functional leadership, collaboration, stakeholder management, and communication skills
• Hands-on experience using AI technologies and tools in professional settings
• 6+ years of experience in technology, growth, ecosystem, developer, or partner marketing
• Experience working with ISVs, AI-native companies, startups, software companies, or developer ecosystems
• Experience marketing AI platforms, AI applications, agents, cloud technologies, APIs, developer tools, or software platforms
• Understanding of how technical builders discover, evaluate, adopt, and advocate for technologies and platforms
• Demonstrated success building community-led, creator-led, influencer-led, or developer-focused growth programs
• Experience with cloud marketplaces, partner ecosystems, or software commercialization motions
• Passion for AI innovation and strong knowledge of emerging AI trends and builder ecosystems

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or similar retirement plan
• Stock options
• Paid time off
• Holiday pay
• Life insurance
• Disability insurance
• Employee assistance program
• Flexible work arrangements
• Professional development opportunities
• Wellness programs
• Employee recognition and reward programs