Demand Generation Campaign Manager (US-Based)

Role Overview

As a Demand Generation Campaign Manager, your primary goal is to act as a strategic, creative, and results-oriented leader who drives the planning, execution, and optimization of high-impact marketing initiatives.

What You Will Do

Plan and manage multi-channel marketing campaigns across digital, email, social media, content, events, trade shows, and traditional channels to reach and engage the target audience.

Why It Might Be a Fit

The ideal candidate will have proven success designing and managing end-to-end B2B or B2G marketing campaigns that directly impact lead generation quality, client acquisition velocity, brand consistency, budget profitability, and overall revenue pipeline growth.

Requirements

• Proven success designing and managing end-to-end B2B or B2G marketing campaigns
• Strong understanding of digital marketing execution, including content marketing, SEO, SEM, email marketing, and social media
• Hands-on experience utilizing advanced AI tools for market research, content drafting, asset optimization, and data analysis
• Advanced ability to translate complex technical concepts into clear, compelling narratives tailored to different target audiences
• High technical proficiency in core marketing infrastructure, such as CRM systems, marketing automation platforms, and analytics tools
• Demonstrated ability to analyze campaign metrics, use data to tell actionable story lines, and improve campaign performance
• Experience with ABM strategy, target account expansion, and campaign execution

Benefits

• Comprehensive health benefits
• 24/7 virtual healthcare access
• Dedicated wellness programs
• RRSP/401K Matching Plan
• Variable Incentive Plan
• Mio-Days
• Flexible vacation policy
• Flexible work options
• Internet subsidy
• Remote work allowance
• Enhanced leave for new parents