Digital Marketing Specialist (Remote)

Role Overview

The Digital Marketing Specialist is responsible for developing, executing, and optimizing digital marketing campaigns across paid search, social media, and emerging digital channels.

What You Will Do

Research, develop, execute, optimize, and analyze paid social and search engine marketing campaigns, set up and monitor conversion tracking, and identify and develop social media and search engine marketing strategies.

Why It Might Be a Fit

The ideal candidate will have excellent understanding of social media platforms, strong analytical and creative skills, and experience working with multiple clients simultaneously.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, Public Relations, Business, Digital Media, or a related field
• Minimum 2 years of professional paid social media and/or Google Ads experience
• Google Ad Certification preferred
• Excellent understanding of social media platforms
• Ability to navigate both the creative and analytical sides of social media content development and publication
• Knowledge and a foundational understanding of SEO audits, optimization, and reporting
• Experience working with multiple clients simultaneously
• Strong understanding of customer and market dynamics and requirements
• Proven ability to build strong relationships with clients
• Excellence in grammar and professional writing skills
• Ability to work accurately with great attention to detail
• Ability to communicate a clear message
• Ability to encourage and persuade clients to try something new

Benefits

• Reliable internet connection
• Quiet, distraction-free environment
• Occasional travel may be required up to 5%
• Must be able to provide a quiet, distraction-free environment