Role Overview
As a Senior Product Marketing Specialist, you will lead the development and execution of acquisition marketing strategies for the Small Business portfolio, delivering insight-led campaigns that drive brand consideration, customer demand, and sales growth.
What You Will Do
Lead the planning and execution of integrated acquisition marketing campaigns across digital and traditional media channels, partner with internal stakeholders, media agencies, and creative teams to develop compelling, high-performing customer communications.
Why It Might Be a Fit
You will champion best-in-class marketing execution across digital and traditional channels while optimising performance through data-driven decision-making, build strong relationships with key stakeholders and strategic partners, and deliver successful go-to-market initiatives and commercial outcomes.
Requirements
- Tertiary qualification in Marketing, Business or a related discipline
- 3-4+ years’ marketing experience, including exposure to campaign delivery and agency management
- Strong marketing and campaign management capabilities, with experience in media planning, creative briefing, ATL and/or digital media, budget management, and performance analysis
- Excellent stakeholder engagement and communication skills, with the ability to influence, negotiate and build trusted relationships across diverse internal and external stakeholder groups
- Highly organised and results-driven professional with strong analytical, problem-solving and project management skills, capable of managing multiple priorities in a fast-paced environment while delivering high-quality outcomes
Benefits
- Competitive remuneration
- Colleague discounts
- Flexible working arrangements
- Vibrant and collaborative office campus
- Competitive leave policies
- Inclusive, carer-neutral paid Parental Leave of up to 16 weeks
- Free access to counselling and support services
- Free Optus bus from Macquarie University Metro Station
To apply for this job please visit linkedin.com.
Follow us on social media