Marketing Director

Role Overview

Pareto is a rapidly growing AI and software company looking for a marketing expert to join their team in Tampere. The successful candidate will be responsible for Pareto’s marketing as a whole and will have the opportunity to make a significant contribution to Pareto’s future.

What You Will Do

Design and implement Pareto’s social media communication, marketing and advertising campaigns, and develop Pareto’s visibility and reputation. Monitor marketing results and develop operations continuously.

Why It Might Be a Fit

The ideal candidate will have experience and evidence of B2B marketing, preferably from the IT sector or from a consulting company, and strong expertise and evidence of LinkedIn as a marketing channel.

Requirements

• Experience and evidence of B2B marketing, preferably from the IT sector or from a consulting company
• Ability to translate marketing strategy into practice and measure its impact
• Strong expertise and evidence of LinkedIn as a marketing channel
• Ability to work independently and take responsibility in a growing and fast-paced company
• The ability to bring ideas to life: get things done and take things to the finish line
• A view and courage to bring ideas forward
• Active use of AI as part of daily work and work methods
• Good spoken and written skills in Finnish and English
• Plus: Experience with marketing automation
• Visual eye and perspective, as well as experience with tools such as Figma, Canva, or Adobe

Benefits

• Comprehensive employment benefits (comprehensive occupational health care, comprehensive accident and travel insurance, lunch allowance, flexible working hours, phone allowance, internet allowance, and free choice of work equipment)
• A flat organizational structure, minimal bureaucracy, and a focus on the essentials
• A welcoming, expert, and passionate team
• An excellent office in the heart of Tampere