Lead Product Marketing Manager – Verticals

Role Overview

Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. The company is looking for a Lead Product Marketing Manager, Verticals to turn differences in financial operations into a durable growth advantage.

What You Will Do

The role will involve owning Ramp’s vertical GTM operating model, deciding where Ramp should invest, becoming the resident expert on how finance works in those markets, influencing the product roadmap, and building cross-product narratives and motions that help Ramp win.

Why It Might Be a Fit

The company is looking for someone with 7+ years of experience in B2B software marketing, product marketing, industry marketing, growth, sales strategy, or another strategic GTM function, including significant ownership of product or industry outcomes.

Requirements

• 7+ years of experience in B2B software marketing, product marketing, industry marketing, growth, sales strategy, or another strategic GTM function
• Significant ownership of product or industry outcomes
• Demonstrated experience building GTM strategy for a specific industry or workflow-heavy market
• Deep familiarity with at least one of the following: Construction or A&E software, accounting and ERP workflows, nonprofits, public sector, procurement, accounts payable, or financial operations
• A record of influencing product strategy using customer, competitive, market, and funnel evidence
• Experience owning integrated B2B campaigns from audience definition and brief through execution, measurement, and iteration
• Strong data literacy
• Exceptional written and verbal communication
• Proven ability to lead senior partners across Product, Growth, Sales, Partnerships, Communications, and Marketing without relying on formal authority
• High agency and comfort with ambiguity
• Fluency with AI tools as part of your everyday research, analysis, writing, and operating workflows

Benefits

• Flexible PTO
• Centralized home-office equipment ordering
• Health and wellness stipend
• Budget for intra-office travel
• Weekly coffee stipend
• 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
• One Medical annual membership
• 401(k), including employer match on contributions made while employed by Ramp
• Fertility HRA (up to $10,000 per year)
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
• Pet insurance
• In-office perks: lunch, snacks, drinks, and more
• Relocation expense coverage to NYC or SF (if needed)
• Group medical, dental, and vision coverage through Sun Life
• Life, AD&D, and disability coverage
• Fertility drug coverage (up to $4,000 lifetime)
• Group Retirement Plan with employer match (RRSP + DPSP)
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay
• Employee Assistance Program and virtual care through Lumino Health
• Private medical insurance through Freedom Elite
• Virtual GP and at-home care via eMed x Livi
• Workplace pension through Penfold, with salary sacrifice option
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay