Brand Manager – Liverpool Echo & Manchester Evening News

Role Overview

The Brand Manager will work alongside the Head of Brand and the editorial team to turn editorial ideas into bold, high-impact campaigns across various channels to drive consumer engagement.

What You Will Do

The successful candidate will be responsible for planning and delivering creative marketing campaigns, partnering with editors and journalists to translate newsroom priorities into impactful brand marketing campaigns.

Why It Might Be a Fit

The ideal candidate will have a proven track record as a Brand Manager, with experience in media, publishing, or a fast-paced consumer brand environment, and will be able to build trust-based relationships with senior editorial stakeholders.

Requirements

• Proven track record as a Brand Manager, ideally within media, publishing, or a fast-paced consumer brand environment.
• Demonstrated success in planning and delivering creative, memorable marketing campaigns that capture attention in crowded markets.
• Strong ability to partner with Editors and journalists to translate newsroom priorities into impactful brand marketing campaigns.
• A sharp eye for brand identity, tone, and visual quality, combined with the project management skills to deliver on time and within budget.
• Excellent interpersonal skills with the confidence to build trust-based relationships with senior editorial stakeholders.

Benefits

• 25 days’ holiday (plus bank holidays), as well as an extra day after you’ve been with us for three, five and 10 years.
• An extra day’s paid leave each year to volunteer for a cause close to your community or your heart.
• Big moment day – an extra day’s paid leave for a moment that matters to you – like getting married, moving house or welcoming a new addition to the family (human or furry!).
• Help saving for your retirement – we’ll match your company pension contributions up to 6% and you can contribute through salary sacrifice.
• A healthcare cash plan – giving you money back for a range of medical expenses and fast access to doctor’s appointments.
• Car lease scheme – you can buy a brand new electric or hybrid car through our leasing partner, and pay for it through salary sacrifice.
• Wellbeing support – including a 24/7 assistance programme for you and your family.
• Financial wellbeing – Access Stream, our app for managing your finances, pay, rewards and benefits all in one place
• Access to lots of discounts – including 15% off with Reach’s very own online marketplace, Yimbly, where you can buy everything from homewares to beauty products.
• Interest-free loans – including for season tickets and technology.