Role Overview
The PRODUCT MARKETING MANAGER role is designed to strategically connect market needs with product development and positioning. This role shapes product roadmaps based on market and customer insights, then develops go-to-market strategies that clearly communicate the company’s customer-focused value.
What You Will Do
Represent customer needs in product reviews and influence roadmap and positioning, develop and operate structured launch processes and go-to-market strategies, translate customer-centric positioning into clear product messaging, create sales enablement materials such as pitch decks, case studies, and competitive analyses, utilize competitive and market intelligence to inform product and marketing strategies.
Why It Might Be a Fit
The position plays a crucial role in aligning product innovation with market dynamics while leading the execution of scalable marketing operations.
Requirements
- 5-10 years of experience in product marketing or related go-to-market roles within large-scale B2B, data analytics, or media technology
- Ability to work in technical environments and communicate technical concepts clearly
- Proven experience influencing product roadmaps and linking work to broader category positioning
- Strong communication skills with senior stakeholders
- Collaborative team player with excellent writing skills
Benefits
- Comprehensive health and wellness plans
- 401(k) with company match
- Generous paid time off
- Potential for discretionary incentives or bonuses
To apply for this job please visit linkedin.com.
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