Role Overview
As a Product Marketing Specialist, you will strengthen revenue impact by managing product marketing work that directly improves win rates and launch success. You will lead and scale our win/loss program, systematically capturing why we’re deals and why we’re not.
What You Will Do
You will guide competitor analysis and battle cards to sharpen difference in active deals, work with external partners to align joint positioning and co-marketing motions, and manage end-to-end product launches with the right narratives, enablement, and assets.
Why It Might Be a Fit
You will report to the Senior Manager, Marketing, and have the opportunity to gain broad experience in product marketing programs and activities.
Requirements
- Bachelor’s Degree in relevant field
- Advanced English
- 8 years’ experience in B2B software/SaaS product marketing
- Experience developing product marketing programs cross-functionally
- Understanding of marketing at all stages of the B2B customer journey and SaaS product lifecycle
- Marketing Certified (PMC)
- Project Management Professional (PMP) certification
Benefits
- Comprehensive mindfulness programs with a premium membership to Calm
- Volunteer Paid Time off available after 6 months of employment for eligible employees
- Company volunteer and donation matching program
- Employee Assistance Program
- Personalized wellbeing programs through our OnTrack program
- On-demand digital course library for professional development
To apply for this job please visit rockwellautomation.wd1.myworkdayjobs.com.
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