Role Overview
We are looking for a strategic and results-driven Account-Based Marketing (ABM) Manager to drive targeted marketing initiatives, strengthen enterprise engagement, and generate qualified business opportunities.
What You Will Do
Develop and execute account-based marketing strategies, collaborate with Sales and Business Development teams, plan and manage integrated campaigns, and lead social media marketing initiatives.
Why It Might Be a Fit
5+ years of experience in account-based marketing, B2B marketing, demand generation, or integrated campaign management, strong expertise in social media marketing, campaign planning, and multi-channel marketing execution.
Requirements
- 5+ years of experience in account-based marketing, B2B marketing, demand generation, or integrated campaign management
- Strong expertise in social media marketing, campaign planning, and multi-channel marketing execution
- Experience developing targeted marketing strategies for enterprise customers and high-value accounts
- Hands-on experience with LinkedIn marketing, paid social campaigns, audience targeting, and content distribution
- Strong understanding of B2B buyer journeys, lead nurturing, customer segmentation, and sales-marketing alignment
- Experience using CRM, marketing automation, analytics, and campaign management platforms
- Ability to analyse campaign performance, interpret data, and optimise strategies to improve engagement and conversions
- Excellent communication, content coordination, project management, and stakeholder-management skills
- Strong analytical thinking, attention to detail, and a results-oriented mindset
- Ability to manage multiple campaigns and competing priorities in a fast-paced environment
To apply for this job please visit jobs.workable.com.
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