Performance Marketing Lead

Role Overview

The Performance Marketing Lead will own the execution, optimization, and scaling of paid digital marketing campaigns across key acquisition channels. This role combines hands-on channel management with strategic thinking, data analysis, experimentation, and commercial ownership to drive customer acquisition, revenue growth, and marketing efficiency.

What You Will Do

The ideal candidate will manage campaign setup, bidding strategies, budget allocation, pacing, audience targeting, and ongoing optimization. They will also optimize campaign structures, audiences, bidding strategies, and creatives to improve efficiency and growth.

Why It Might Be a Fit

The ideal candidate is a data-driven and commercially minded performance marketing professional who enjoys combining analytics, experimentation, creativity, and channel expertise to solve growth challenges.

Requirements

• 4–6 years of hands-on experience in performance marketing, paid media, digital acquisition, or growth marketing
• Experience managing performance campaigns in e-commerce, retail, consumer brands, or high-growth digital businesses is strongly preferred
• Proven experience managing significant media budgets across multiple digital channels
• Demonstrated ability to improve campaign performance and generate measurable revenue impact
• Strong experience across campaign strategy, execution, optimization, reporting, and stakeholder management