Marketing Manager

Job Summary

Lead the development and execution of marketing and sales strategies to grow the wholesale business. Identify new opportunities, manage key relationships, and guide the sales and marketing team to achieve revenue and market share targets.

Responsibilities

• Develop and implement marketing and sales strategies to expand wholesale business and increase market share
• Identify new business opportunities, customers, distributors, suppliers, and strategic partners in local and overseas markets
• Conduct market research to analyze customer demand, competitor activities, pricing trends, and industry developments
• Build and maintain strong relationships with key customers, wholesalers, distributors, suppliers, and business partners
• Plan and execute marketing campaigns and promotional activities to boost product awareness and generate leads
• Manage and grow existing customer accounts while exploring opportunities for new product lines and markets
• Prepare sales forecasts, marketing budgets, pricing strategies, and management reports to support business planning
• Negotiate commercial terms, pricing, contracts, and business arrangements with customers and suppliers
• Monitor sales and marketing performance and recommend strategies to meet revenue and profitability goals
• Coordinate with purchasing, sales, logistics, and operations teams to ensure smooth order fulfillment and customer satisfaction
• Analyze product performance, customer feedback, and market trends to inform management decisions
• Represent the company at client meetings, business negotiations, trade events, and marketing activities
• Lead and mentor the sales and marketing team to achieve assigned business targets
• Perform additional marketing and business development duties as assigned by management

Preferred competencies and qualifications

• Post Graduate Diploma in Marketing Management (1 year) or equivalent relevant qualification
• Minimum 14 years of relevant experience in marketing, sales, business development, wholesale trade, or related commercial operations
• Strong knowledge of wholesale trading, market development, customer relationship management, and sales strategy
• Experience managing customers, suppliers, distributors, and business partners
• Strong communication, negotiation, presentation, and interpersonal skills
• Ability to analyze market information and develop effective sales and marketing strategies
• Strong leadership and team-management capabilities
• Ability to work independently, meet business targets, and perform under pressure
• Willingness to work flexible hours to meet customer and business needs

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Tagged as: Forecasting