We are seeking a Buzz Marketing Manager to lead seeding strategies, develop external partnerships, and execute buzz initiatives for Apple Watch and AirPods in the Greater China market.
Requirements
- Bilingual in Chinese and English
- 3+ years of proven experience in the entertainment marketing, sports/fitness marketing, etc. in China
- Previous experience leading projects with top athletes, creators, musicians, celebrities, or leading brands
- Established network across fitness, wellness, and lifestyle communities
- Self-motivated with a positive, team-oriented attitude and a passion for social media, creative storytelling, and relationship building
- Ability to develop and execute strategic, creative plans
- Strong multitasking skills and the ability to thrive in a dynamic environment
- Exceptional attention to detail and project management skills
- Excellent writing skills, with the ability to craft compelling pitches, product messaging, and more
- Proven experience managing large-scale, international, time-critical projects
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