Role Overview
Join Betsson Group as a CRM expert to lead global promotions for Sportsbook, engaging customers beyond game play. The role involves designing promotions, managing budgets, and collaborating with teams to achieve brand loyalty.
What You Will Do
Design the CRM global promotions calendar, manage global promotions projects, and collaborate with teams to achieve improved customer retention and performance.
Why It Might Be a Fit
The role requires a strong understanding of sports, competitions, and leagues, as well as a passion for sports to understand what drives and motivates customers.
Requirements
- Minimum of 4 years’ CRM experience
- Experience from working in a multi-brand and/or multi-market environment
- Proven people management experience
- Good understanding of player bonuses and incentives
- Excellent ability to interpret CRM data and derive actionable insights
- Proficiency in CRM tools and email marketing platforms, ideally from Salesforce or Xtremepush
- Strong understanding of various sports, competitions, and leagues
- Great project management skills
- Results-driven and customer-focused mindset
- Excellent written and verbal skills in English
Benefits
- Competitive salary
- Numerous challenges to put skills to good use
- Innovation, independence, and celebration of success
- Multi-cultural and diverse company with people from all over the world
To apply for this job please visit job-boards.greenhouse.io.
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