Chief Marketing Officer

Role Overview

CEO Life is hiring its first Chief Marketing Officer to build and lead the marketing engine behind our next stage of growth. Reporting directly to the CEO, this executive will own the system that generates the awareness, leads, and qualified appointments each chapter needs to add 20 new members every month.

What You Will Do

• Co-own the Road to 20 with the CRO, CEO Life’s operating system for generating 20 new members per month, per chapter, and build an individualized marketing plan for every chapter based on its market, maturity, and available channels.

Why It Might Be a Fit

• 10+ years of experience in growth or performance marketing, including 5+ years in marketing leadership, with a track record of scaling a company through multi-channel lead generation, high-ticket sales, and digital marketing.

Requirements

• 10+ years of experience in growth or performance marketing, including 5+ years in marketing leadership, with a track record of scaling a company through multi-channel lead generation, high-ticket sales, and digital marketing.
• A track record of building marketing programs and processes, not simply inheriting established ones.
• Demonstrated experience managing significant advertising budgets across multiple markets or business units at the same time.
• Enough depth in performance marketing, including Meta and LinkedIn advertising, attribution, and conversion, to challenge an agency, media buyer, or Marketing Manager when the numbers do not add up.
• Experience managing marketing teams or agency partners, ideally across multiple markets.
• Strong command of analytics, KPIs, reporting, marketing automation, and AI tools that improve speed and results, and the ability to turn data into quick decisions.
• Confidence communicating with sophisticated business owners and executives.
• Experience marketing to CEOs, entrepreneurs, executives, or affluent consumers, or in memberships, franchises, multi-location businesses, or high-ticket services, is highly valuable.
• A builder and operator mindset: highly analytical, organized, and decisive, and energized by a fast-paced, startup environment.

Benefits

• Competitive executive compensation package with significant performance-based earning potential
• Fully remote, with minimal travel for company events a few times per year
• The opportunity to build the revenue organization behind CEO Life’s next stage of growth, with a vision to reach 50,000 leaders across 150+ U.S. and global chapters by 2030
• A seat at the executive table with direct ownership of the sales infrastructure, team, and strategy needed to help turn that vision into reality