Brand Marketing Manager

Role Overview

We are looking for a Brand Manager to drive the growth of an online-first consumer brand across E-commerce and D2C. The role requires a strong combination of brand thinking, creative sensibility, commercial understanding and hands-on execution.

What You Will Do

The ideal candidate will be responsible for taking marketing initiatives end-to-end — from identifying the opportunity and developing the brief, to working with agencies and internal teams, managing shoots and content production, getting assets live across E-commerce and D2C, and evaluating performance.

Why It Might Be a Fit

The ideal candidate should be comfortable operating across brand, creative, E-commerce, social media, influencer marketing, PR and digital, while maintaining a strong focus on business outcomes.

Requirements

• 3-7 years of experience in brand marketing, preferably with an online-first, E-commerce or D2C consumer brand or advertising agency
• MBA in Marketing from a Tier 1/2 institute preferred
• Strong understanding of E-commerce and D2C business models
• Experience managing external creative, digital, social, influencer and/or PR agencies
• Strong creative bent with the ability to develop a good brief and critically evaluate creative work and have strategic bent
• Experience managing projects end-to-end from briefing and ideation through shoots, production and final execution
• Good understanding of social media, influencer marketing, PR and digital marketing
• Experience with E-commerce platforms, including product listings, A+ content and storefront management
• Excellent communication, presentation and stakeholder management skills
• Strong project management skills with a high degree of ownership and attention to detail
• Commercially aware with the ability to connect brand initiatives to business outcomes
• Comfortable working in a fast-paced environment with multiple priorities and tight timelines

Benefits

• Competitive compensation aligned with market benchmarks

Tagged as: Project Management