Marketing Director, LATAM

On Site Full TimeSão Paulo, BrazilFanatics

Role Overview

This role will define and oversee the execution of comprehensive marketing strategies across Latin America, with a primary focus on Brazil, as well as Mexico, Argentina, Chile, and other key markets in the region.

What You Will Do

Lead the development and execution of marketing strategies across Latin America, with emphasis on Brazil as the primary market. Adapt global brand strategy to local markets, ensuring cultural relevance and consistency in messaging and positioning.

Why It Might Be a Fit

The Marketing Director will drive brand growth through culturally relevant, consumer-focused marketing initiatives, aligning regional execution with global strategy.

Requirements

  • Bachelor’s degree in marketing, Business Administration, or related field (MBA preferred)
  • 10+ years of marketing experience in consumer products, sports, entertainment, or adjacent categories
  • Proven experience leading multi-country marketing across Latin America, with deep expertise in Brazil
  • Strong business and commercial acumen, with the ability to connect marketing to demand generation, revenue growth, and ROI
  • Data-driven mindset, with experience using analytics and consumer insights to inform strategy and optimize performance
  • Demonstrated success adapting global strategies to local markets while maintaining brand consistency
  • Experience operating in global, matrixed, and lean environments, with the ability to influence senior stakeholders
  • Strong background in brand and integrated marketing, with familiarity across full-funnel (including performance marketing)
  • Experience managing strategic partnerships, licensing, or commercial collaborations
  • Strong leadership, strategic thinking, and execution capabilities in resource-constrained environments
  • Highly organized, proactive, and results oriented

Benefits

  • Competitive salary
  • Benefits package
  • Opportunities for professional growth and development

To apply for this job please visit job-boards.greenhouse.io.


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