Marketing Director

On Site Full TimeMichigan, United StatesFriedman Management Company

Role Overview

The Marketing Director will lead and evolve the company’s marketing function across all business lines, developing and executing a unified marketing strategy that supports business growth, brand awareness, client engagement, and business development efforts.

What You Will Do

The ideal candidate will lead the marketing team, provide leadership and management, and hold the team accountable for performance, priorities, execution, and results. They will also develop and execute a comprehensive marketing strategy, create annual marketing plans, and ensure marketing efforts support brand awareness, client acquisition, recruiting, retention, and business development objectives.

Why It Might Be a Fit

The role requires someone who can effectively leverage modern marketing technologies, data, analytics, and AI-driven tools while maintaining a strong focus on creativity, storytelling, and business impact. The ideal candidate will have deep marketing expertise, exceptional leadership skills, and the ability to move seamlessly between high-level planning and day-to-day execution.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications or related field
  • 10+ years of progressive marketing experience with broad exposure across multiple marketing disciplines
  • 5+ years of leadership experience managing and developing marketing professionals
  • Demonstrated success creating and executing integrated marketing strategies
  • Experience leading brand, content, digital, communications, and demand generation initiatives
  • Strong understanding of marketing analytics, measurement, campaign performance, and ROI
  • Exceptional communication, project management, and organizational skills
  • Proven ability to balance strategic thinking with execution

Benefits

  • Competitive salary
  • Benefits package
  • Opportunities for professional growth and development

To apply for this job please visit www.paycomonline.net.


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