Loyalty & Rewards Growth Lead

Hybrid Full TimeJohannesburg, Gauteng, South AfricaGoTyme ZA (South Africa)

The Loyalty & Rewards Growth Lead will build and scale GoTyme Bank South Africa’s loyalty and rewards proposition into a data-driven growth engine for customer engagement, retention, and profitability.

Requirements

  • 5–8+ years’ experience in analytics, growth, loyalty, retail banking, fintech, e-commerce, or consumer businesses.
  • Proven track record of using data to drive measurable commercial growth outcomes.
  • Strong hands-on capability using Databricks and experience with experimentation frameworks (A/B testing, uplift modelling).
  • Strong understanding of cohort analysis, behavioural segmentation, and lifetime value modelling.
  • Experience applying AI/ML techniques to customer lifecycle management, personalisation, targeting, or optimisation problems.

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan
  • Tuition Reimbursement

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