Category Marketing Manager

Role Overview

The Category Marketing Manager is responsible for developing and executing growth marketing and go-to-market strategies for assigned categories. This role requires the ability to dive deep into the industries assigned to develop a strong voice of customer (VOC) and strategic marketing plans to drive growth and develop a 5-year strategic plan for the assigned category.

What You Will Do

Develop a 5-year category roadmap for assigned areas, perform market research, create and implement comprehensive, global category marketing strategies, and track and report on KPIs.

Why It Might Be a Fit

The ideal candidate will have 3+ years of experience in marketing, with success in vertical-specific and market development strategies, and demonstrated ability to effectively create, plan, and implement marketing programs and strategies.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field
• 3+ years of experience in marketing, with success in vertical-specific and market development strategies
• Demonstrated ability to effectively create, plan, and implement marketing programs and strategies
• Ability to effectively manage and communicate with a wide range of stakeholders
• Team collaborator with demonstrated experience working in multi-functional and global teams
• Strong analytical skills with the ability to interpret and analyze VOC insights
• Excellent communication and presentation skills, with experience reporting to senior leadership
• Ability to travel approximately 25% of time, both domestic and international

Benefits

• Medical
• Dental
• Stock purchase plan
• 401(k)
• Tuition reimbursement

Tagged as: Data Analysis