Marketing Manager, MarTech Enablement & Operations

Hybrid Full TimeNew York, New York, United StatesGuardian Life

Role Overview

The role will sit at the intersection of field enablement, marketing strategy, technology, and operations—driving the effective delivery, governance, and optimization of content, tools, and workflows that power field and advisor engagement.

What You Will Do

Administer and optimize core marketing platforms, work with the platform and program enablement team, partner with Technology teams, oversee lifecycle management of advisor-facing content, establish and maintain scalable content operations processes, and enable distribution teams.

Why It Might Be a Fit

The ideal candidate brings financial services or insurance marketing experience, a strong understanding of MarTech infrastructure, and a passion for operational excellence.

Requirements

  • 5+ years of marketing, marketing operations, or MarTech experience within financial services or insurance
  • Experience with sales enablement, digital asset management (DAM), and/or work management platforms required
  • Familiarity with tools such as Seismic, Adobe Experience Manager, and Adobe Workfront preferred
  • Strong understanding of content lifecycle management, taxonomy, metadata, and governance best practices
  • Proven ability to manage complex workflows, optimize processes, and deliver across multiple initiatives
  • Ability to work cross-functionally and translate business needs into technical and operational solutions
  • Excellent written and verbal communication skills; ability to support training and user enablement
  • Familiarity with marketing compliance processes in regulated industries

Benefits

  • Dental insurance
  • Vision insurance
  • Annual, sales, or other incentive compensation
  • Skill-building, leadership development, and philanthropic opportunities
  • Flexible and inclusive benefits and resources
  • Reasonable accommodations for individuals with disabilities in employment

To apply for this job please visit guardianlife.wd5.myworkdayjobs.com.


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