Director, Product Marketing

Role Overview

This is a senior product marketing leadership role focused on scaling go-to-market strategy and accelerating product adoption. The role combines strategic leadership with deep expertise in programmatic advertising, martech, digital advertising, and marketing automation.

What You Will Do

You will lead critical areas of the product marketing function while building and developing a high-performing team. You will shape product messaging, positioning, value propositions, and market narratives across verticals and regions.

Why It Might Be a Fit

This is an opportunity to influence product direction, category development, launches, and long-term market expansion within a remote-first environment.

Requirements

• Bring proven product marketing leadership experience, including a track record of building and scaling high-performing product marketing teams through strong communication, creative strategy, cross-functional partnerships, and an engaging team culture.
• Demonstrate confidence in developing and scaling product launches and go-to-market motions, partnering closely with revenue teams to drive growth and taking ownership of ambitious commercial objectives.
• Have significant leadership and hands-on experience in ad tech and martech, with deep knowledge of digital advertising, data-driven solutions, B2B marketing, and marketing automation.
• Possess strong expertise in category development, compelling product messaging, differentiated positioning, and data-driven storytelling that connects customer needs with business value.
• Bring at least 7 years of people leadership experience, with a demonstrated ability to build performance-oriented teams, develop talent, establish clear expectations, and foster a collaborative culture.

Benefits

• U.S. base salary range of $180,000–$247,500 USD
• Annual bonuses, commissions, and equity awards
• Retirement, 401(k), or pension savings programs
• Competitive paid time off
• Comprehensive mental health care support and health benefits
• Work-from-home reimbursement
• Access to optional global WeWork membership
• Robust onboarding and training
• Support for professional development initiatives
• Access to programmatic advertising courses and certifications
• Parental leave programs
• Welcoming, supportive, and collaborative work culture