Role Overview
Join an early-stage startup as the 2nd product hire to own the end-to-end customer journey, pioneering AI-native workflows and tooling to build growth and lifecycle systems.
What You Will Do
Own growth & lifecycle as a product surface, define the north star and input metrics for growth and lifecycle, and continuously optimize for measurable, incremental impact on revenue, retention, and LTV.
Why It Might Be a Fit
Direct impact on millions of people’s ability to access credit, high ownership with minimal bureaucracy, speed, learning, and impact are core values.
Requirements
- 4+ years of experience in product management, growth, CRO or lifecycle/CRM roles in a high-growth consumer or fintech environment
- Direct ownership of lifecycle or growth surface areas
- Track record of shipping measurable wins across activation, retention, monetization, or reactivation
- Strong product sense: can move fluidly between strategy, roadmap, spec-writing, and hands-on execution
- Comfortable with event-driven systems, product analytics tools, and modern lifecycle / CRM platforms
- Intermediate SQL proficiency and confidence designing and reading experiments
Benefits
- Direct impact on millions of people’s ability to access credit
- High ownership with minimal bureaucracy
- Speed, learning, and impact are core values
To apply for this job please visit jobs.ashbyhq.com.

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