Product, Growth & Lifecycle Manager

Remote Full TimeUnited States (Remote)Kovo

Role Overview

Join an early-stage startup as the 2nd product hire to own the end-to-end customer journey, pioneering AI-native workflows and tooling to build growth and lifecycle systems.

What You Will Do

Own growth & lifecycle as a product surface, define the north star and input metrics for growth and lifecycle, and continuously optimize for measurable, incremental impact on revenue, retention, and LTV.

Why It Might Be a Fit

Direct impact on millions of people’s ability to access credit, high ownership with minimal bureaucracy, speed, learning, and impact are core values.

Requirements

  • 4+ years of experience in product management, growth, CRO or lifecycle/CRM roles in a high-growth consumer or fintech environment
  • Direct ownership of lifecycle or growth surface areas
  • Track record of shipping measurable wins across activation, retention, monetization, or reactivation
  • Strong product sense: can move fluidly between strategy, roadmap, spec-writing, and hands-on execution
  • Comfortable with event-driven systems, product analytics tools, and modern lifecycle / CRM platforms
  • Intermediate SQL proficiency and confidence designing and reading experiments

Benefits

  • Direct impact on millions of people’s ability to access credit
  • High ownership with minimal bureaucracy
  • Speed, learning, and impact are core values

To apply for this job please visit jobs.ashbyhq.com.


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